Rado, a pioneer in the field of luxury ceramics watches, is dedicated to continuous research and innovating new material technologies and applications without compromising the design. Born with desire to help the true personality unfold, to find the true self and above all remain true to oneself, the new Rado True Active reflects the individual wearer’s personality, as well as that of the Swiss watchmaker. From Rado, a company of the Swatch Group, comes the new True Active model. With their distinctive fluid design, scratch-resistant materials and their technical dials, Rado True Active models radiate power and energy. This is the line for enterprising individuals, who enjoy living life to the full.